High-end, Specialized Marketing for Plastic Surgeons

Communications tailored to discerning clientele.

Our marketing efforts are just like your work, surgically precise. Not unlike our own practice, plastic surgery is an elective, highly-sophisticated medical field that requires great skill and above all, great taste. From naming a new office, to bringing old patients back in, DCE Clarity can craft custom, highly specialized communication solutions for your surgery practice.

Attract and Impress the Right Plastic Surgery Patients

website for plastic surgery marketing for plastic surgeons

Top-Notch Web Design for Surgeons

Your office deserves crisp, responsive web design with tons of built-in features that significantly enhance the patient’s experience, improve searchability, and position your practice as a market leader. Here are just a handful of components to showcase in with your new, 100% custom website:

  • Responsive Design
  • Tested for Speed & Browser Compatibility
  • SEO / Analytics Capabilities
  • Social Profiles Fully Integrated
  • Backend Customization by Your Staff
  • Blogging
  • Online Appointment Booking
  • Competitive Pricing

Branding & Identity

Let us create a medical brand concept that speaks directly to your desired patients and provides a strong competitive edge. A solid, cohesive brand that is timeless and effective can work wonders for your bottom line.

Unique Marketing Materials

Our team works from A to Z, through design, production and fulfillment of a huge variety of marketing materials:

  • Print Ads
  • Digital Ads
  • Direct Mail Campaigns (EDDM)
  • Business Cards
  • Brochures & Flyers
  • Patient Forms
  • Office Stationary
  • Presentations

Video + Photography

Trust our team of professionals to create a stunning video interview, staff photo shoot, a tour of your office and more gripping media content to further your brand, promote your practice, engage patients and stand out with next-level marketing for your plastic surgery practice.

Grow Your Practice’s Digital Presence

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Social Media Management & Growth

By establishing the perfect mix of beautiful, relevant content, catchy promotions and perfect timing, we can improve your practice’s visibility immediately. This thorough expertise, coupled with strategic post boosting and proprietary growth hacking technologies, can exponentially boost the ROI of your social channels.

  • Profile Setup / Handle Strategy
  • Hashtag Research & Campaigns
  • Growth Strategies
  • Content Curation
  • Original Content
  • Optimized Scheduling
  • Influencer Campaigns
  • Promotions & Giveaways
  • Sales Promotion Programs
  • Newsletter Subscriptions
  • Social Selling
  • Video / Live Streaming
  • Paid Content / Boosted Posts
  • Social Media Advertising
  • Social Networking
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SEO for Plastic Surgeons

SEO is all about making it easier for patients to find your office. Let’s work together to create your Local Business SEO Audit report, list your business on tens of online directories and significantly improve your site’s searchability. At DCE Clarity we customize our strategies based on your practice’s level of competition and your budget. Are you ready to soar to the top of Google?

seo ppc digital advertising marketing for plastic surgeons

Digital Advertising (PPC)

A key factor in your outbound marketing mix, laser-focused PPC can be the key to unlocking your professional potential. Regardless of your budget and geo-targeting needs, we will be your close partner in market research, craft strategic messaging, and design, execute and measure an efficient, hard-hitting digital advertising campaign.

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Hyper-local Marketing means virtually 0 waste.

There are hundreds of touch points available online for your practice, and our team of experts can help make the most out of each, while only speaking directly to those in close proximity to your practice, and meeting the patient criteria that works for you. Let’s start working on your Local Business SEO Audit and see how we specialize in inbound marketing on your terms.

Build Trust and Elevate Patient Retention

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Reputation Management & Online Practice Publicity Monitoring

We’re giving the power back to your practice. In an age of fast information, high competition and well… vindictive reviewers (and competitors!), it’s hard to foster an even playing field, and even top-notch health professionals can take a huge hit. Don’t let your guard down and – what’s even better – let the great online reviews rain! We work with your staff and your following to nurture great brand reputation, as well as monitor the web for relevant publicity (we’re always on top of the good, the bad and the ugly). Coupled with a Local Business SEO Audit and a Brand Analysis, we can develop a strong strategy to build, maintain or repair your practice’s online reputation in a way that’s authentic and long-lasting.    

  • Review Management
  • Local SEO Audit
  • Brand Analysis
  • Patient Engagement Strategies
  • Good Review Broadcasting
  • Digital Media Monitoring

Email Marketing

Increase your patient retention and frequency with automated opt-in email campaigns. Your professional-looking messages will be fully customizable, branded to your practice and we can train your practice manager to take over at any time.

Trade Events & Conventions

Our events experts provide full service representation at trade shows, conventions, seminars and other industry networking events. Services include design and logistics for your booth, marketing materials, staffing, on-site assistance, lead generation tactics and follow-up, corporate gifting, travel concierge and more.

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Events (On-Site and Community)

A great way to improve your business visibility is to design, produce and otherwise participate in community events or in-house patient engagements. Let’s explore affordable and creative options to integrate to your marketing mix and make new patients (physically) come to you!

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Content Marketing & Public Relations

By developing great medical content, educating your audience and demonstrating vast expertise, we can propel your inbound marketing efforts, procure earned media placement, and compete for professional awards, recognitions and accreditations. Let’s get all eyes on your practice today.

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Leverage Automation Without Compromising Service

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Patient Management & Practice Workflow Automation

More often than not, selecting the perfect tool can make or break your operation. As part of our Practice Development Services, we offer comprehensive technology consulting and seamlessly integrate all the moving parts of your business.

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Online Appointment Booking & Support

If you are already using an appointment booking software, we can integrate it into your website or social media channels. If not, we can research and set up the perfect technology solutions for your office, as well as provide training and support.

Virtual Tours & Photography

A professional tour of your facilities and introductions to your team are a great opportunity to incentivize patients, and create a virtual space for your staff to showcase the elevated experience your clients can expect.

Expand Your Brand & Explore New Revenue Streams

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Create your own Product Line

The ultimate power move for health and beauty professionals is creating your own product line. Using your specific brand message and leveraging your practice’s strongest selling points, we can formulate your next line of skincare products, after-care line for patients, or cosmetics collection. Using strict sourcing, formulation and product standards, DCE Clarity can expertly represent you in your private label venture and launch a high-selling brand.

ppc marketing for dermatologists

Retail / E-Commerce

Whether it’s boosting sales from your current retail partners, affiliate marketing or starting an e-commerce strategy from scratch, our team has the expertise to strengthen your sales program, streamline your operation and increase revenue systematically.

Our Own Reviews!

“Coral is an outstanding business person. When she is passionate about something, it shows in every detail and I’ve been fortunate to work with her over the past few years. This woman is unstoppable!”


– Darlene Fiske, The Fiske Group

Claim Your City

Our far-reaching network of clients and partners takes us coast to coast. It is our commitment to work exclusively with partners in non-competitive markets to uphold our elevated ethical standards and manage a level playing field for businesses of all sizes. With the right investment, we can help you own your market city and help you grow for years.

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A to Z Practice Troubleshooting

Knowing the most common goals, aspirations and pain points of top plastic surgeons across the US has helped us to develop a system that aggressively (and creatively) targets 8 crucial elements of your practice and your medical marketing efforts.

Brand Design

Your practice's identity is not just your logo and location, it's a multi-part business persona that we can design and communicate effectively.

Medical Expertise

We can help demonstrate your thought leadership in and out of your market by generating professional content tailored to your audience.

Digital Growth

Web, Social, Email, SEO and Digital Media, all interconnected to work efficiently, educate patients and drive commerce.

Patient Loyalty & retention

Keep great patients coming back and recommend your practice to others (pssst; we know some great, subtle ways to promote word of mouth).

Community embedding

We can bridge the gap between your business and locals, via events, community marketing, charity involvement and more.

Practice Automation

Smooth, automated processes make for an elevated patient experience and happy staff! We can help choose and set up tools that streamline and maximize efficiency.

Reputation Management

Highlighting the great reviews of your practice (and doing damage control when needed) we can help your professional ranking and benchmark your practice as a leader.


We'll measure your efforts and make informed adjustments to increase impact and reduce waste.

Want more?

Request Our 2019 Marketing Essentials Guide for Plastic Surgeons

Developed by experts in medical marketing and fierce digital purveyors, the 2019 Marketing Essentials Guide for Plastic Surgeons is a robust collection of strategies, trends and insight for surgeons ready to excel (whether by kick-starting their new brand, amplifying their market share or revitalizing stagnant or shrinking businesses).