In partnership with Planet Entertainment, our team co-produced and oversaw sponsorship sales for 5K Color / Expo Lucha series, both to benefit a local breast cancer research nonprofit called the Breast Cancer Fighters Foundation. The colorful 5K is the first and only color run in Puerto Rico and it’s been successfully held for 4 consecutive years.



“One of the most highly anticipated events of the year.”




The event series is designed to work in partnership with various local nonprofits by raising awareness about breast cancer, leukemia, organ donation among others. Each race brings together around 2,000 runners and has become one o the most highly anticipated sports events of the year.