We are a FULL-SERVICE MARKETING AGENCY
Based in Central Texas, DCE Clarity is proud to provide full-service integrated marketing and Public Relations consulting for architects, engineering and construction firms. For the past 15 years, our thoroughness, experience, and accountability have set us apart as a leading marketing consulting agency. We can’t wait to add your brand to our proven track record of satisfied clients.
Web Design & Development
Custom Design and Content
- Responsive (Mobile-ready) Web Design
- Strategic Sitemap Design and Scalable Web Structures
- Full Copywriting / Professional Editing
- Stock Photography / Video Sourcing
- Custom Web Apps and Mobile Apps
- Dynamic Elements (Animated Logos, Counters, Image Sliders, Testimonials)
- Portfolio Page / Individual Pages for Case Studies
- Blog / New Section
- Careers / Recruiting Page w Contact Form
- Client Testimonials or Logos
Advanced Features and Performance
Features and Integrations
- Custom Programming
- Advanced Plugins and Modules with 120+ Third-Party Integrations
- eCommerce Development & Consulting
- Social Media Profile Integration
- Event Calendars
- Dynamic Media Library for Shared Documents (provided by client, unlimited)
- PDF Document Libraries
- Password-Protected Pages and Document Downloads
- Staff Directories
- Dynamic Contact Page
- Google Maps
- Newsletter Signup
- Video Integration (in pages)
- Video Pop Up
- Multi-Language (English / Spanish)
- Website Search
- Job Listings
- Staff Directory (With Filter / Search)
- Online Courses (LMS)
- Online Appointment Scheduling
- Ad Spaces
Performance
- Completely Flexible and Scalable Navigation
- Responsive Design (Desktop and Mobile)
- Safe Viewing on All Browsers
- Cached Images and Text for Faster Loading
- Optimized for Speed (Google/Pingdom Certified)
- Google Analytics Module
- SEO Optimization Module
Secure Hosting and Support
After deployment, the life and health of your website are our priority. With enterprise-grade hosting solutions, advanced security measures, and dedicated support, our partnership is just starting after your site is published.
- Domain Registration / SSL
- Enterprise-level hosting in our secure servers
- Technical Website Maintenance and Updates
- Daily Website Backups
- Real-Time 24/7 Up-Time Monitoring
- Domain and Hosting Consulting
- Anti-spam filters into all contact forms and login pages
- Regular Broken Link and Image Scans
- Brute Force Attack Protection
- IP-Specific Login Restrictions
- Ongoing Customer Support
- Content Updates and Scaling
- First Year of Hosting Included with your Project
Branding & Graphic Design
Logo & Brand Design
- Consulting for new brands or Rebranding projects
- Logo Design and Visual Identity (fonts, icons, colors and overall brand look)
- Brand Strategy and Positioning
- Creative Naming for your company or product
- Slogan, Mission or Vision Statement
- Research and Operational Consulting to define or improve your branding
Corporate and Business Development Materials
- Official Letterhead
- Branded Envelopes
- Branded Folders
- Business Cards
- Firm Profile – 8 page Booklet
- Standard Proposal Template
- Resume Template for Employees
- General Power Point Presentation Template
- Statement of Qualifications (Capabilities Statement)
- Social Media Kit
- Infographics
- Zoom Background
- Digital Flipbook
- Annual / Quarterly Reports
- Presentations for Seminars
- Employee Templates
- Copy for Project Briefs, Bids, and Proposals
- Online Document Hosting on your website
Marketing and Promo Materials
- One-Page Flyer, Brochures or Information Sheets
- Postcards
- Greeting Card, Invite or Thank You Notes
- Retractable Banners
- Banner Design
- Billboards and Mesh Banners
- Office Signage (Indoors)
- Project Signage (Outdoors)
- Vehicle Decals
- Pop-Up Display
- Trade Show Booth Display
- Tablecloth Design
- Promo Items Design
Digital Marketing
B2B Social Media
Objectives: Our agency is focused on Business-to-business social media, outreach, and communication strategies to:
- Demonstrate your leadership in your industry
- Highlight key differentiators
- Provide a high level of social proof for buyers, shareholders, and qualified leads
- Recruit and retain top talent
- Stay top of mind
Services:
- Social Media Setup / Optimization
- Fully Managed Profiles: LinkedIn, Facebook, Twitter, Instagram, Google Business
- Monthly Social Media Management Package
- Custom Graphics / Videos branded with your elements
- Video Uploads to your YouTube channel
- Creative Editorial Calendar
- Monthly Client Survey for Content Ideas
- Social Media Boosted Posts
- Profile Growth Campaign
- Social Networking & Lead Generation Strategies
B2B Email Marketing
- B2B Newsletter Setup
- Internal (Employee) Newsletters
- Email List Growth & Management
- Email Campaign Design and Management (Internal and External)
- Lead Capture / CRM Integration Planning
- Marketing Automation
- Online Surveys
- Dynamic Signatures (setup, design and maintenance)
SEO
- SEO Setup / Optimization
- Keyword Research
- On-Page SEO Content Creation / Optimization
- Off-Page SEO
- Technical SEO
- Local SEO
- Online Reputation Management
Digital Advertising
- Digital Media Strategy (Social media advertising, Search engine advertising, Display advertising, Video advertising)
- Digital Ad Design
- Channel Analytics
- Google Ads Account Setup and Campaign Management (Google Search, YouTube, apps and more)
- Social Media Ads Account Setup and Management (Facebook, Instagram, Twitter, LinkedIn)
- Content marketing (Branded / Sponsored Content)
Production
Photography
- Professional Headshots in your Office or our Studio Space
- Project Photography – Exteriors / Project Photography – Interiors
- Drone Photography
- Event Photography
- Product or Materials Photography (for distributors)
- Photo Editing
Video
- Full Pre-Production service (Storyboard, script and video concept development)
- On-Site Videography services
- Sourcing and Management of Production Staff (Director, PAs, Actors, Voice Talents)
- Special Video Capture (Time Lapse, Drone Footage)
- Studio Rental and Management
- Custom Animations and Graphics (3D Animations, Subtitles and Credits, Transitions, and more)
- Stock Images or Footage Sourcing
- Full Post-Production Services (Editing, Music and Sound Mixing)
Audio
- Radio Ad Production
- Podcast Production
- Interview Recordings
- Talent Sourcing – Interviewers and Voice Artists
- Full Pre-Production service (script, location and technical coordination)
- Studio Recording Services
- Remote Recording
- Studio Rental and Management
- Full Post-Production Services (Editing, Music and Sound Mixing)
Printing, Shipping & Logistics
Corporate Materials – Our team oversees all design, printing, shipping and logistics for your company’s corporate and marketing materials.
- Official Letterhead
- Branded Envelopes
- Branded Folders
- Business Cards
- ID Cards
- Brochure (8 pages)
- One-Page Flyer, Brochures or Information Sheets
- Postcards
- Greeting Card, Invite or Thank You Notes
- Retractable Banners
- Banner Design
- Billboards and Mesh Banners
- Office Signage (Indoors)
- Project Signage (Outdoors)
- Vehicle Decals
- Pop-Up Display
- Trade Show Booth Display
- Tablecloth Design
- Promo Items Design
Branded Promo Items – treat your clients and guests at your next event or milestone celebration with branded gifts and promo items. Our team takes care of design, ordering, shipping and all logistics:
- Caps
- Tote Bags
- Mugs
- Water Coolers
- Stainless Steel Tumbler
- Flashlights
- Lanyards
- Notebooks
- Golf Tees
- Golf Balls in Tube
- Poker Set
- Cooler Chair
- Pens
- Hand Sanitizers
Public Relations & Events
Internal Communications
- Slogan (Tagline) Development
- Mission or Vision Statement Development
- Consulting – Defining/Editing Core Service(s) or Niche Market
- Employee Branding Guidelines
- Employee Social Media Guidelines
- Employee Engagement Consulting
- Social Media Compliance Training
External Communications
- Press Release Creation / Distribution
- Media Kit Development
- Content Creation
- Procure Awards or Industry Recognition
- Community Outreach
- Professional (Trade) Networking
- Public Brand Analysis
- Media Reach Report
- Earned Media Placement
- Paid Media Placement
- Media Placement Management
Events
Internal (Employee) Event Management
- Employee Communications Training
- Employee Seminars
- Team Building Events
- Recruiting
- Team Awards
- Open House Events
- Full-Scope Planning and Production (venue, catering, photography / video, styling, guest management)
External (B2B / Community) Event Management
- Community Events
- Project Unveiling Events
- Press Conferences
- Open House Events
- Sponsors and Vendor Management
- Full-Scope Planning and Production (venue, catering, photography / video, styling, guest management)
Event Sponsorship Management
- Sponsorship research, negotiation and management
- Speaking Engagements
- Professional Networking
- Event planning (booth design, staffing, lodging and travel, VIPs, promo items, vendors, logistics)
Advertising
Design, Production & Creative
Design Services:
- Print Ads
- Billboard / Mesh Design – Design
- Posters / Bus shelters – Design
- Direct Mail / Postcard – Design
- Meta Ad Design (Facebook and Instagram)
- Twitter Ad Design
- LinkedIn Ad Design
- Google Ad Design
Production:
- Project Photography (Exteriors /Interiors)
- Drone Photography / Video
- Photography Studio Rental
- Photo Editing
- Full-Scope Video Production (Digital Advertising, Video Ads, TV, Events, others)
- Full-Scope Audio Production (Radio, Podcasts, Interviews, and more)
- Content Marketing – Development and Management
Media Strategy & Management
- Media Strategy and Management Plan
- Traditional Media Placement
- Outdoor and Alternative Media
- Full-Scope Digital Advertising (Setup, Management and Reporting for Social Media Advertising, Search Advertising, PPC Advertising, Content Marketing, YouTube, and more)
Experience
After partnering with so many diverse brands and solving so many communications problems, we have been able to hone in on our teams most significant skills and apply them to offer highly-specialized consulting. Let’s talk and you’ll quickly see that your project is not our first rodeo.
Strategy
Trust our team to centralize, prioritize and broadcast your compay’s unique content. With your specific objectives, and our strategic approach, we will reach sustainable results and brand growth together. By repurposing content and focusing on traction we will save you time and money.
ROI
Our work pays for itself. By creating opportunities to impress your audience, maximizing reach and and helping you build sensible lead capture structures, your new marketing team will help you amplify, measure and enjoy bigger and better returns on your marketing investment.
We specialize in Architecture, Engineering and Construction (AEC) marketing
Explore our AEC Marketing and Public Relations Portfolio
We have worked with over 200 brands, and possess the skillset to capture, communicate and scale your brand efficiently. Put us to the test and quickly discover the unmatched benefits of working with an experienced full-service marketing agency.
