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Onboarding | Branding
Branding and Graphic Design
Company Name
Which best describes your Branding Project?
Creating a new company
Rebranding an Existing Company
Why do you want to redesign your logo? How do you want us to improve it?
Will you be changing the name of your existing company?
Yes
No
Have you chosen your new name?
Yes
No
What is the name you have chosen?
Do you need us to provide assistance with naming (consulting)?
Yes
No
What are the biggest challenges the brand is facing right now?
What are 3 to 5 values that best describe, embody or connect to your desired brand?
Which one is the MOST important value?
Which of the following are your 3 MOST IMPORTANT branding goals?
Looking like a high-end firm
Showcasing my company's history
Looking better / more professional than my competitors
Looking like a bigger / more experienced company
I want my logo to be easily recognized in uniforms, billboards, trucks and more
None of these are important to me
What are your short-term brand goals?
What are your long-term brand goals?
Can you mention some great brand concepts you've already seen and like (in or out of your industry)? What do you like / dislike about each of them?
How do you want your new logo to look and feel?
Classic / Antique
Minimalist / Simple
Intricate
Modern
Strong / Powerful
Calm / Relaxed
Geometric
Urban
Playful
Professional
Hi-Tech
Organic
Luxurious
Other
Do you have any color preference?
Do you have any icon / image preference?
Do you have any font preference?
Are there any colors, images, icons or fonts that you DO NOT want to see in your branding?
Do you have a preference for logo style?
Letter Mark Logo (initials or monograms)
Word Mark logo (text only)
Brand Mark logo (real life object or abstract shape)
Combination Logo (object/shape + text)
Emblem Logo (text inside of a shape)
Mascot Logo (illustrated character)
Corporate Materials - Will you need us to provide any of the following?
Official Letterhead
Branded Envelopes
Branded Folders
Business Cards - Base Design
Business Cards - Individual Name or Location (each)
Firm Profile - 8 page Booklet
Statement of Qualifications (Capabilities Statement)
Standard Proposal Template
Resume Template for Employees
General Power Point Presentation Template
Social Media Kit
Infographic
Zoom Background
Other
Marketing and Promo Materials - Will you like us to send a design quote for any of the following?
One-Page Flyer or Information Sheets
Postcards, Greeting Card, Invite or Thank You Note
Interior Plastic Wall Signs
Interior Metal Wall Signs
Interior Acrylic Wall Signs
Interior Floor Decals
Interior Custom Window Decals
Banner - Small
Banner - Medium
Banner - Large
Outdoor Signage - Billboards and Mesh Banners
Vehicle Decals
Branded Canopy
Retractable Banners
Pop-Up Event Backdrop
Custom Tablecloth
Other
Printing and Production - Which of the following items would you like us to quote for you? (check all that apply)
Official Letterhead
Branded Envelopes
Branded Folders
Business Cards
Firm Profile - 8 page Booklet
One-Page Flyer or Information Sheets
Postcards
Interior Plastic Wall Signs
Interior Metal Wall Signs
Interior Acrylic Wall Signs
Interior Floor Decals
Interior Custom Window Decals
Vinyl Banner - Small
Vinyl Banner - Medium
Vinyl Banner - Large
Billboards and Mesh Banners
Vehicle Decals
Branded Canopy
Retractable Banners
Pop-Up Event Backdrop
Custom Tablecloth
Promo Items - Mugs
Promo Items - Stainless Steel Tumblers
Promo Items - Flashlights
Promo Items - Lanyards
Promo Items - Notebooks
Promo Items - Golf Tees
Promo Items - Golf Balls in Tube
Promo Items - Poker Set
Promo Items - Cooler Chair
Promo Items - Pens
Promo Items - Hand Sanitizers
Other
Other requests:
Is there anything else you’d like to add regarding your Branding?
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